X’s big move: Boosting performance and reliability with Cloudflare

Over the past two years, lots of eyes have turned toward X (formerly Twitter). Amid this pressure, X has remained consistently operational and performant. X’s migration to Cloudflare was a bold shift from self-managed infrastructure toward unmatched scalability, performance, and resilience. In this talk, we explore how X navigated this transformative journey, from initial decision-making to the final deployment. We cover architectural choices, unexpected challenges, and key insights uncovered during the migration. Learn how Cloudflare enabled X to drastically simplify operations, enhance user experience globally, and maintain reliability even amid extreme traffic conditions.